Company News, Marketing News

La Roche-Posay Names Tennis Star Jannik Sinner Global Brand Advocate

The long-term collaboration aims to address the lack of protection and education around UV rays.

La Roche-Posay has named tennis player Jannik Sinner as its new global brand advocate.
 
The long-term collaboration aims to address the lack of protection and education around UV rays, leveraging La Roche-Posay's pioneering expertise and sunscreen range Anthelios. Sinner will engage around photoprotection.
 
With a fanbase that extends beyond sports fans, Sinner embraces La Roche-Posay's values of authenticity and excellence to become a skin life-changer, per the brand.

Related

La Roche-Posay was the Fastest-Growing Skincare Brand of 2022: NielsenIQ

 

 
 

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